Jon Chonko from thehappycorp spent two days going up and down a ladder, pencil stenciling THE AWARDS across this wall at the Art Directors Club.

It’s the kind of thing that makes your eyes believe in God: one minute the words are there and the next minute they’ve spread out into a massive line-flock. The letters exist only because the lines BEND. Lines, bending. Mind, blown.

thehappycorp produced the entire design aesthetic for the 87th ADC Awards with help from Trollbäck.  They even brought in some absurdly stellar celebrity DJs to blow everyone’s mind with their sounds from the future. Seriously. Broadcasting from 2388 AD.

credits: Doug Jaeger

THE AWARDS

Literally 48 hours went into this. Chonko going up and down the ladder. His thighs are like two Third Rails.